New corporate image and website

Eclettica-Akura has created the coordinated image of HuGeF, a foundation engaged in human genetics research.

The agency won the tender called by Compagnia di San Paolo, Università degli Studi and Politecnico di Torino, proposing a logo that traces a sort of timeline of imaging, with a sequence of stylised graphic  signs representing the evolution of man’s self-knowledge, from rock paintings to chromosomes.

Coordinated image instruments and a clear, easily accessible web site that can be updated independently by the client using a Content Management System application were then created.