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Eclettica Akura

New integrated communication project

Art of Living is one of the largest NGOs in the world that deals with physical, mental and spiritual well-being. Founded in 1981, it is present in 150 countries through teaching various subjects.
E.A. developed a new communication project for AOL Italy, creating an effective integrated system. Picture icons were created to act as vehicles for the various themes. Lively images with striking chromatic impacts related to a listing of headings, texts and graphic elements to develop the various materials in a uniform manner.
A more abstract image was chosen for corporate communication (available on posters, rollups and Adv) and a more descriptive style for media providing information on courses (postcards, posters, leaflets).