Jacobacci & Partners, Italian leader in the intellectual property sector, has decided to dedicate 2012 to the topic of partnership, a concept fully aligned with the values of the company which considers partnership to be a relationship of trust with clients and also a concept shared internally.
Eclettica-Akura, J&P’s reference communication agency, has expressed this philosophy in images, designing an original and at the same flexible communication concept. The agency has created refined illustrations inspired by nature and the surrounding environment in order to express the main theme, also metaphorically, accompanied by quotes of famous persons. The concept has been expressed in corporate communication materials (Christmas cards, calendar, staff identity badges), in digital media (Home Page of the website, screensaver, footnote for personalised e-mails) and has become the key visual of the firm’s latest advertising campaign.
A complete, coherent communication project which combines a concept that conveys a strong message with a distinctive creative style.