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Eclettica Akura

Tanqueray App

In cooperation with Event’s way, the agency has developed a set of three advergames for iPad dedicated to Tanqueray gin, one of Diageo’s lead brands.

The App, used for promotional events at the trendiest nightspots, permits interactive, entertaining discovery of Tanqueray’s main characteristics through sophisticated graphics and advanced 3D videos.

Use of the iPad for events has, therefore, proved to be the ideal instrument to capture attention and promote a new method of interaction with the brand.